Privacy Policy

Effective Date: August 22, 2025

This Privacy Policy describes how PostEverywhere (“Company,” “we,” “our,” or “us”) collects, uses, and shares information about you when you use our social media management platform and related services (collectively, the “Services”). PostEverywhere integrates with multiple social media platforms including Meta's Platform (Facebook and Instagram), TikTok, Twitter, LinkedIn, and other supported platforms. We process Platform Data in accordance with each platform's respective Terms of Service and Developer Policies. By using our Services, you acknowledge and agree to the processing of your data as described in this Privacy Policy and in compliance with all applicable platform terms.

1. Information We Collect

Account Information

When you create an account with PostEverywhere, we collect your name and email address. You may optionally provide a profile picture. We do not store credit card or payment information directly - all payments are processed securely through third-party payment processors.

Social Media Account Integration

When you connect your social media accounts to our platform, we receive authentication tokens and permissions that allow us to access and manage your social media presence on your behalf. We do not store your social media passwords - authentication is handled securely through each platform's official OAuth process.

TikTok Integration

When you connect your TikTok account, we request and use the following permissions in compliance with TikTok's Developer Terms and API policies:

  • user.info.basic: Access to your basic profile information (username, display name, profile picture) to display your connected account
  • video.upload: Permission to upload video content to your TikTok account on your behalf
  • video.publish: Permission to publish and schedule video content to your TikTok profile
  • video.list: Access to view your published videos for analytics and management purposes

We process your TikTok data strictly in accordance with TikTok's Platform Policy, Developer Terms, and API Terms of Service. We only access and use your TikTok data for the specific purposes you have authorized through our platform's content management features.

Content and Posts

We temporarily store the content you create or schedule through our platform, including text, images, videos, and captions. This content is stored only as long as necessary to schedule and publish your posts to your connected social media accounts.

Usage Information

We automatically collect information about how you use our Services, including your IP address, browser type, device information, pages visited, and features used. This helps us improve our platform and provide better service.

Platform Data from Social Media

“Platform Data” means information we obtain from Meta's Platform (Facebook and Instagram), TikTok, and other social media platforms when you connect your accounts. This includes your profile information, post performance metrics, engagement statistics, follower counts, and analytics data that help you understand how your content is performing. We only access data that you explicitly grant us permission to access through each platform's authorization process.

TikTok Data Processing: For TikTok accounts, we collect and process video metadata, publication status, basic profile information, and engagement metrics solely for content management and analytics purposes. We do not download, store, or redistribute your TikTok video content beyond what is necessary for publishing services. All TikTok data processing complies with TikTok's data use restrictions and is limited to the explicit purposes of content scheduling, publishing, and performance analytics.

2. How We Use Your Information

We use the information we collect to provide and improve our social media management services. Specifically:

Service Delivery: We use your account information and social media tokens to enable you to schedule, edit, and publish content across your connected social media accounts.

Analytics and Insights: We process Platform Data and engagement metrics to provide you with analytics about your social media performance, including post reach, engagement rates, and audience insights.

Platform Improvement: We analyze usage patterns (in aggregate and anonymized form) to improve our platform features and user experience.

Communication: We use your email address to send you important service updates, security notifications, and respond to your support requests.

We process Platform Data solely for the purposes described in this Privacy Policy and in accordance with Meta's Platform Terms. We obtain valid user consent for all Platform Data processing activities and do not use Platform Data for prohibited practices such as discrimination, surveillance, or unauthorized profile building.

3. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information only in these limited circumstances:

With Social Media Platforms: We share your content with the social media platforms you've connected (Facebook, Instagram, TikTok, Twitter, LinkedIn, etc.) to publish your posts and access analytics data as you've authorized. For TikTok specifically, we transmit your video content and metadata through TikTok's official Content Posting API strictly for the purpose of publishing content to your TikTok account. We do not share your TikTok data with any third parties beyond TikTok's platform itself.

With Service Providers: We work with trusted service providers for hosting, analytics, and customer support. These providers are contractually required to protect your information and use it only to provide services to us.

For Legal Compliance: We may disclose information when required by law, court order, or to protect our rights and the safety of our users.

4. Data Security

We implement industry-standard security measures to protect your information, including encryption of data in transit and at rest, secure access controls, and regular security monitoring. Social media authentication tokens are encrypted and stored securely.

For Platform Data, we maintain additional security measures in compliance with Meta's security requirements. We never request or store your social media passwords - all authentication is handled through secure OAuth protocols provided by each platform.

5. Data Retention and Deletion

We retain your information only as long as necessary to provide our Services:

Account Data: We keep your account information until you delete your account or request deletion.

Content: Scheduled content is deleted after successful posting or when you manually delete it. Draft content is kept until you delete it or close your account.

Platform Data Retention: We comply with each platform's Terms and data retention requirements:

  • Meta Platforms (Facebook/Instagram): When you disconnect your accounts, we immediately stop collecting new Platform Data and delete all stored Platform Data within 30 days. Analytics data is deleted within 90 days. We promptly delete Platform Data upon user request or when Meta requests deletion for user protection.
  • TikTok: When you disconnect your TikTok account, we immediately revoke access tokens and stop all data collection. Stored TikTok profile data and video metadata are deleted within 30 days. We comply with TikTok's data deletion requirements and will promptly delete TikTok data upon user request or if required by TikTok for user protection or policy compliance.

Analytics Data: Aggregated and anonymized usage analytics are retained for up to 2 years to help us improve our services.

6. Your Rights and Choices

You have control over your information and can:

Access and Update: View and update your account information through your account settings.

Delete Content: Delete any content you've created or scheduled through our platform.

Disconnect Accounts: Disconnect any social media accounts from our platform at any time, which will immediately stop our access to those accounts.

Delete Account: Request complete deletion of your account and all associated data by contacting us.

If you are in the European Union, you have additional rights under GDPR, including data portability and the right to object to processing. You can withdraw consent at any time where we rely on consent to process your information.

7. TikTok Integration and Compliance

PostEverywhere integrates with TikTok's Content Posting API to enable video publishing and management functionality. This section provides specific details about our TikTok integration in compliance with TikTok's Developer Terms, Platform Policy, and App Review requirements.

TikTok API Usage and Permissions

Our application requests the following TikTok API scopes with explicit user consent:

  • user.info.basic: To retrieve and display your TikTok profile information (username, display name, avatar) within our platform for account management
  • video.upload: To upload video files to TikTok on your behalf when you use our content publishing features
  • video.publish: To publish video content to your TikTok profile according to your scheduled posts and publishing preferences
  • video.list: To retrieve your published video list for analytics, performance tracking, and content management purposes

Data Usage and Restrictions

We strictly adhere to TikTok's data usage policies and restrictions:

  • We only collect and process TikTok user data that is necessary for our content management services
  • We do not use TikTok data for advertising, marketing to third parties, or any purpose outside of content publishing and analytics
  • We do not store TikTok video content longer than necessary for processing and publishing
  • We do not share TikTok user data with any third parties beyond what is required for our service functionality
  • We implement appropriate security measures to protect TikTok user data in accordance with TikTok's security requirements

User Consent and Control

For TikTok integration:

  • We obtain explicit user consent before accessing any TikTok data or performing any actions on behalf of users
  • Users can revoke TikTok permissions at any time through our platform or directly through TikTok's app authorization settings
  • We provide clear information about what TikTok permissions we request and how we use TikTok data
  • Users maintain full control over their TikTok content and can disconnect their TikTok account at any time

Compliance and Monitoring

We maintain ongoing compliance with TikTok's policies through:

  • Regular review and updates of our TikTok integration to ensure compliance with current TikTok policies
  • Monitoring of our TikTok API usage to ensure it remains within approved scopes and usage limits
  • Prompt response to any TikTok policy updates or compliance requirements
  • Cooperation with TikTok's app review process and any compliance audits

This Privacy Policy is maintained at a publicly accessible URL and complies with TikTok's requirements for transparency and user privacy protection. We are committed to maintaining the highest standards of data protection and platform compliance for all TikTok integrations.

8. International Data Transfers

PostEverywhere operates globally. When we transfer personal information from the European Economic Area to other countries, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the European Commission.

9. Children's Privacy

Our Services are not intended for children under 16 (or 13 in the United States). We do not knowingly collect information from children under these ages. If you believe we have collected information from a child, please contact us and we will delete it promptly. This includes data collected through any integrated platforms including TikTok, which also prohibits use by children under 13.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, legal requirements, or platform policy updates (including updates to TikTok's Developer Terms and Platform Policy). When we make material changes, we will notify you by email or through our platform. Your continued use of our Services after changes take effect constitutes acceptance of the updated policy.

11. Contact Information

If you have questions about this Privacy Policy or want to exercise your rights, please contact us:

Email: privacy@posteverywhere.com

Mailing Address:

PostEverywhere Privacy Team
Bondi, NSW 2026
Australia

Platform Compliance: This Privacy Policy is maintained at a publicly accessible URL and is accessible by platform crawlers for verification purposes. We process Platform Data only as described in this Privacy Policy and in accordance with each platform's respective Terms of Service. We cooperate with compliance reviews and audits as required by Meta, TikTok, and other integrated platforms, and maintain appropriate documentation of our data processing activities for all connected platforms.

We will respond to your privacy inquiries within 30 days or as required by applicable law.

Questions About Your Privacy?

We're committed to transparency and protecting your privacy. If you have any questions or concerns, don't hesitate to reach out.